Salesforce, Inc. (CRM) vs Snowflake Inc. (SNOW)
CRM leads on 9 of 11 compared metrics.
A side-by-side comparison of Salesforce, Inc. and Snowflake Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 18, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
Total return — CRM vs SNOW
growth of $100 · last 6yCRM -38.4%SNOW -7.6%SNOW compounded faster
CRM SNOW
CRM vs SNOW: by the numbers
- •CRM is the larger company ($126.96B vs $81.28B market cap).
- •CRM is profitable (18.73% net margin) while SNOW runs a net loss (-23.79%).
- •SNOW grew revenue faster over the past five years (47.87% vs 13.89% CAGR).
- •CRM pays a dividend (1.10% yield) while SNOW does not currently pay one.
Which is better, CRM or SNOW?
Metric tally: CRM 9 · SNOW 2It depends on what you're optimizing for:
GrowthSNOW(faster 5Y revenue CAGR)
QualityCRM(higher ROIC)
Metrics side by side
Valuation
| Metric | CRM | SNOW |
|---|---|---|
| P/E ratio | 17.96 | — |
| Forward P/E | 10.98● | 86.46 |
| P/S ratio | 3.15● | 16.09 |
| P/B ratio | 3.94● | 41.76 |
| PEG ratio | 1.24 | — |
| EV / EBITDA | 12.00 | — |
| FCF yield | 10.86%● | 1.44% |
Profitability
| Metric | CRM | SNOW |
|---|---|---|
| Gross margin | 77.64%● | 67.15% |
| Operating margin | 21.94%● | -26.11% |
| Net margin | 18.73%● | -23.79% |
| ROE | 23.44%● | -61.71% |
| ROIC | 8.76%● | -30.15% |
Dividends
| Metric | CRM | SNOW |
|---|---|---|
| Dividend yield | 1.10% | — |
| Payout ratio | 21.81% | — |
Growth (annualized)
| Metric | CRM | SNOW |
|---|---|---|
| Revenue CAGR (5Y) | 13.89% | 47.87%● |
| EPS CAGR (5Y) | 11.87% | — |
| FCF CAGR (5Y) | 21.18% | — |
| Total return CAGR (5Y) | -8.39% | -0.91%● |
Frequently asked
- Which is better, CRM or SNOW?
- It depends on your goal. growth: SNOW (faster 5Y revenue CAGR); quality: CRM (higher ROIC). Across all compared metrics, CRM leads 9 to 2.
- Which has grown faster, CRM or SNOW?
- Over the past five years, SNOW grew revenue faster — CRM at a 13.89% CAGR versus SNOW at 47.87%.
- Does CRM or SNOW pay a bigger dividend?
- CRM pays a dividend (1.10% yield) while SNOW does not currently pay one.
- Is CRM or SNOW more profitable?
- CRM runs the higher net margin — CRM at 18.73% versus SNOW at -23.79%.
- Which has been the better investment, CRM or SNOW?
- Over the past 5-year, CRM delivered the higher annualized total return — CRM at 6.96% versus SNOW at -0.91%. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Salesforce P/E ratioSnowflake P/E ratioSalesforce dividend yieldSnowflake dividend yieldSalesforce ROESnowflake ROESalesforce operating marginSnowflake operating marginSalesforce revenue growthSnowflake revenue growthSalesforce free cash flowSnowflake free cash flow
Salesforce & Snowflake appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 18, 2026.